Tuesday, August 31, 2021

SMOKEHEAD LAUNCHES NEW PRE-MIXED SINGLE MALT WHISKY

Ian Macleod Distillers, has today announced the launch of what it claims to be the first-ever pre-mixed single malt Scotch whisky, as part if its Smokehead brand.

The first two releases in the new range are comprised of Smokehead mixed with Cola (6% ABV) and Smokehead mixed with Ginger and Lime (6% ABV).

Smokehead launches new pre-mixed single malt whisky cans

According to the brand, the new Smokehead RTDs have been launched to save people from the usual pre-mixed cocktails and offer an experimental smoky alternative to shake-up socialising.

Commenting on the launch, Iain Weir, Smokehead Brand Director, said: “There is a long-standing debate whether a single malt should be mixed. But Smokehead is an unapologetically bold smoky whisky that is made to be enjoyed however you want it! Smokehead refuses to follow the rules of conventional whisky drinking. With BBQ season in full swing, what better time to launch the first ever pre-mixed single malt Scotch whisky in a can.”

The new Smokehead RTDs, are now available from the Smokehead online shop and Amazon, for a RRP of £2.50 each.


Posted by Steve Rush