Wednesday, September 01, 2021

BEAM SUNTORY UNVEILS ITS NEW FRED B. NOE DISTILLERY

Beam Suntory, has today announced the opening of its new Kentucky based Fred B. Noe Distillery.

The new distillery which is dedicated to Seventh Generation Beam Master Distiller Fred Noe, will produce several of the James B. Beam Distilling Co.'s award-winning brands, including the Little Book Whiskey annual series of blends, as well as future innovations.

Fred B. Noe Distillery

The Fred B. Noe Distillery, which is powered by renewable energy through a high-efficiency electric boiler, will also offer experiential learning through distillation sessions and seminars with Freddie Noe, hands-on activities in the blending lab and a tasting bar to sample new and yet-to-be released innovations.

Commenting on the news, Fred Noe, said: "Our new distillery is really the heart and soul of the Beam legacy. Years ago after my dad, Booker Noe, created the original small batch bourbons, he looked to me to welcome more whiskey drinkers into our family of brands. Now as I look ahead, it's with great pride that I hand the reins of this special place over to my son Freddie, and I look forward to working side-by-side as he leads the next chapter in whiskey making for the James B. Beam Distilling Co. At the new distillery Freddie will continue to experiment with new fermentation, distillation and blending techniques to produce category-defining and boundary-pushing whiskey of the highest quality. I can't wait to see what he does with it, and I know that my dad is smiling down on us today."

Additionally, a state-of-the-art classroom for the University of Kentucky's James B. Beam Institute for Kentucky Spirits, will be housed at the distillery.


Posted by Steve Rush