Heaven Hill Distillery, has unveiled a new look for its Evan Williams 1783 Small Batch Bourbon, along with announcing a return to its previous bottling strength of 90% Proof/45% ABV.
The new glass bottle and labelling, features Evan Williams signature blown in across the top, along with ‘1783’ prominently displayed in gold foil accent across the top label. It also includes ‘small batch’ on the label, to signify that the bourbon has been produced using 300 barrels or less.
|Evan Williams 1783 Small Batch|
Evan Williams Bourbon, will continue to be made using Heaven Hill Distillery’s traditional bourbon mashbill of 78% corn, 12% malted barley. and 10% rye. It will also continue to be produced using a marriage of barrels, aged between 6 and 8 years old.
Commenting on the news, Julie Cole, Evan Williams Senior Brand Manager, said: “Evan Williams 1783 Small Batch pays homage to some of the earliest years of licensed distilling in Kentucky, and an important year for Bourbon and the Commonwealth’s signature industry. With a return to the original 90 proof, the award-winning mashbill of Evan Williams 1783 is full-flavored and works both as a cocktail base and stand-alone sipper. We are excited to bring more focus to what is known as the ‘best kept secret’ in the Evan Williams Bourbon family.”
The new look Evan Williams 1783 Small Batch Bourbon, will be rolling out across the US later this month. RRP $19.99.
Posted by Steve Rush