Tuesday, June 30, 2020

DIAGEO LAUNCHES NEW PRIMA & ULTIMA SCOTCH WHISKY COLLECTION

Diageo, has today announced the launch of a new limited-edition series of single malt whiskies, each of which are said to be “the first and last of its kind”.

The Prima & Ultima Collection, is comprised of eight single vintage malts, from distilleries including Caol Ila, Lagavulin, Mortlach and Port Ellen.

Diageo launches new Prima & Ultima Scotch whisky collection

The whiskies selected in the new rare series of single malts, were personally selected by Diageo’s Master Blender, Dr Jim Beveridge OBE.

The first batch of Prima & Ultima bottlings, is comprised of:

Caol Ila 1984: 35 Year Old (50.8% ABV) Refill European oak butt

Clynelish 1993: 26 Year Old (49.8% ABV) Refill American oak casks

Cragganmore 1971: 48 Year Old (43.7% ABV) First-fill ex-sherry butt

Lagavulin 1991: 28 Year Old (50.1% ABV) Refill American oak casks

Mortlach 1994: 25 Year Old (55.1% ABV) First-fill Pedro Ximenez/Oloroso seasoned European oak butt

Port Ellen 1979: 40 Year Old (51.2% ABV) Refill European oak butt

Singleton of Dufftown 1988: 30 Year Old (48.8% ABV) Refill American oak casks

Talisker 1988: 31 Year Old (51.4% ABV) Refill American oak casks

Commenting on the launch, Dr Jim Beveridge OBE, said: “Over the past forty years I have worked intimately with our distilleries across Scotland and I’ve been fortunate enough to witness great change in the whisky industry. Each of the eight whiskies I’ve selected for Prima & Ultima tells a tale of heritage and craftsmanship and I’ve chosen them from distillers of great personal importance to me.”

Limited to 238 complete sets, the inaugural Prima & Ultima Collection, will be available from July 22nd, via exceptionalwhisky.com RRP: £20,000.

Posted by Steve Rush