Wednesday, September 13, 2023

DIAGEO LAUNCHES ITS 2023 PRIMA AND ULTIMA COLLECTION

Diageo, has announced the launch of its fourth limited-edition Prima and Ultima Collection, which includes the oldest ever single malt from the Talisker Distillery.

Hand-selected by Master Blender Dr Emma Walker - from some of the finest distilleries in Scotland, this latest collection is comprised of eight rare and collectible vintage single malt Scotch whiskies, which have been bottled at natural cask strength.

Diageo launches its 2023 Prima and Ultima Collection


Each whisky from the collection holds a story of a first and a last of its kind. The collection presents the chance to build one of the rarest and most exceptional liquid libraries in the world, capturing the ever-unfolding story of Scotch. Including pioneering experiments and the dwindling remains from long lost ghost distilleries, the whiskies in this collection can never again be experienced by the world.

This 2023 Prima & Ultima Collection is comprised of:

Brora 1977: 45-Year-Old | 48.2% ABV 
American Oak Hogshead | Bottles: 794

Clynelish 1996: 26-Year-Old | 52% ABV
Pedro Ximenez/Oloroso European Oak | Bottles: 889

Lagavulin 1997: 25-Year-Old | 50.7% ABV
Refill American Oak | Bottles: 625

Pittyvaich 1992: 30-Year-Old | 55.5% ABV
Pedro Ximenez/Oloroso-seasoned European Oak | Bottles: 609

Oban 1996: 26-Year-Old | 55.2% ABV
European Oak | Bottles: 428

Port Ellen 1978: 43-Year-Old | 53.4% ABV
American Oak Hogshead | Bottles: 413

The Singleton of Dufftown 1985: 37-Year-Old | 47.7% ABV
American Oak Hogshead | Bottles: 511

Talisker 1976: 46-Year-Old | 50.9% ABV
American Oak Hogshead and Puncheon | Bottles: 771

Commenting on the launch, Dr Emma Walker said: “It is a privilege to introduce the fourth release of Prima & Ultima which I have personally selected from Scotland’s reserves of exceptionally aged Single Malt Scotch Whisky. Each of these whiskies have been watched, influenced and marked as outstanding. As well as being exceptional, these rare whiskies were each distilled during a specific, unrepeatable moment of note or change at each of the eight iconic distilleries.”

Emma went onto say: “In curating this release I’ve drawn whiskies that not only are noteworthy in whisky history, but also have a personal connection to myself. For instance the very first malt whisky I tried was a Lagavulin, it was its spectacular qualities that enticed me to enter the whisky world. It has also been one of my dreams to craft a special 1977 Brora and I am so pleased that this release has seen this realised.”

Limited to 413 sets, the 2023 Prima and Ultima Collection, is now available via online registration; theprimaandultimacollection.com RRP: £45,580. Individual bottles will also be available from select specialist retailers.


Posted by Steve Rush