Monday, June 10, 2019


Diageo, has announced the launch of a new Noble Collection expression, from its Crown Royal, Canadian whisky brand.

Crown Royal Noble Collection French Oak Cask Finished (40% ABV) has been finished in new French oak barrels, sourced from the Vosges region in France.
Crown Royal Noble Collection French Oak Cask Finished

The Crown Royal Noble Collection, is a series of whiskies that are released on an annual basis. Now in its fourth year, each creation is said to provide an opportunity to highlight the artistry and skill of the Crown Royal Master Distillers and Blenders.

The Vosges region in France, where the oak for the casks in this latest Crown Royal release is sourced, is known for its meticulously manicured forests and ideal climate that creates the tightest grain to helps impart subtle flavours and aromas of vanilla and baking spices into the whisky.

Once harvested, the oak is open-air seasoned for two years to transform the wood in order to set the stage for the final two-step fire toasting. These precisely toasted new French oak barrels allow the brand to marry Crown Royal Fine De Luxe with rich dark notes of caramel, vanilla and fruit along with a body and structure that can only be achieved through French oak.

Commenting on the launch, Mark Balkenende, Master Blender at Crown Royal, said: "We are honoured to share this exceptional whisky and grateful we were given creative liberty to do so. Our ability to elevate Crown Royal Fine De Luxe using innovative materials to bring out new flavours was an exciting experience for this team of veteran blenders. We are always looking for ways to experiment with the brand's flavour profile and with Crown Royal Noble Collection French Oak Cask Finished, it is evident how intentional changes in barrel selection and aging can enhance the flavour while elevating the signature smoothness of Crown Royal Fine De Luxe."

Crown Royal Noble Collection French Oak Cask Finished, will be available later this month across North America, for a RRP of $59.99.

Posted by Steve Rush