Smokehead High Voltage (58% ABV) which is described by the brand as 'an intense new expression which is not for the faint hearted', will now sit alongside the original award winning Smokehead bottling, which launched in 2006.
|Smokehead and Smokehead High Voltage|
As part of the new refreshed look of its packaging, the iconic skull logo now plays a much more dominant role on the label and gift tin. It takes on a more evocative and free-spirited style, with a rush of smoke blowing through the head to create an element of defiance.
Smokehead High Voltage, is said to deliver notes of intense peat smoke, maritime air, porridge oats, vanilla and toffee on the nose. Followed by a full-on flavour of hot spirit and smoke, feeling thick with oiliness before softening and becoming creamier, with nutty, briny and citrus notes.
Commenting on the news, Iain Weir, Brand Director for Smokehead, said: “Smokehead has always challenged the traditional whisky world with its unconventional look and attitude, appealing to the younger and adventurous whisky drinker. We’ve turned up the volume right across the brand. It’s not for everyone, but that’s ok. And if Smokehead is an assault on your senses, then High Voltage is an all-out attack. Louder, bolder and more intense than getting put in a headlock from an angry roadie.”
Smokehead High Voltage, will be available later this month from specialist retailers, for a RRP of £54.99.
Posted by Steve Rush