Ticket sales for the 2018 Spirit of Speyside Whisky Festival have set new records, with almost 5,000 tickets valued at £154,000 being bought within 24 hours of them being released.
|Spirit of Speyside Whisky Festival organisers toast record ticket sales|
The demand for festival tickets has been driven from both home and abroad, with whisky lovers in the UK, USA and Germany the top three early-booking nations. The festival continues to attract global interest, with website browsers from across Europe and North America and also Vietnam, Tanzania, Trinidad and Tobago, Kazakhstan, El Salvador and the Falkland Islands.
Eager whisky lovers went into overdrive snapping up 1,058 tickets worth £46,000 in the first 10 minutes of them going live at 12 noon on Tuesday. The buying frenzy continued and within an hour 3,838 tickets had been sold and that figure rose to 4,982 with 24 hours.
Commenting on the news, James Campbell, Festival Chairman, said: “The level of interest has astounded us; we did wonder if we could match the success of last year’s sales, but here we are again having surpassed it. Whisky lovers from all around the world have shown a real thirst for the 2018 offering, and in line with previous years the exclusive distillery tours have sold out first. Real whisky aficionados are always looking for very special experiences that are only available at the time of the Festival, so tours of distilleries not normally open to the public sold out very quickly.”
He went onto say: “Festival fans realise they must get in early to get tickets for the activities they really want, and they’ve wasted no time this year. We’re fortunate to have partners who develop a rich and diverse programme of events that captures the imagination of the whisky-loving public. This is a great start for us and a reminder that our Festival is viewed as a must-attend event by whisky lovers all over the world.”
This year’s Spirit of Speyside Whisky Festival, runs from between May 3rd and 7th at venues across the Speyside region.
Posted by Steve Rush