Monday, November 25, 2024

WHITE PEAK DISTILLERY LAUNCHES HIGH STREET EXCLUSIVE RELEASE

The multi-award-winning Derbyshire based White Peak Distillery, has today announced the launch of a new limited-edition release, which will be available exclusively from bricks-and-mortar retailers on the high street.

Wire Works English Oak (54.3% ABV) is a single malt whisky, produced using the distillery’s lightly-peated spirit, which was initially matured in first fill ex-Bourbon casks - before being finished for nine months in a virgin English oak quarter cask, which was coopered by Jensons in Yorkshire.

Wire Works English Oak


This latest release, which will be available from November 30th – also known as Small Business Saturday, marks the first time the distillery will be launching a limited edition off line, and asking whisky-lovers to support bricks-and-mortar and their retail partners on the challenged high street.

Wire Works English Oak, which is limited to just 129 bottles, is said to deliver notes including dark chocolate, dried fruits, walnuts and orange oil.

Commenting on the launch, Claire Vaughan, Co-Founder of White Peak, said: “For our special final release of 2024, we want to celebrate the in-person passion, knowledge and expertise of our high street retail partners who bring our products to life, transforming a simple transaction into a meaningful experience.”

Max Vaughan, Co-Founder of White Peak, added: “This is a distillery-first for us, celebrating our commitment to craft, to provenance and to flavour. We invite our distillery friends and supporters to unplug from the rush and join us for this unique release. Wire Works Whisky English Oak is our opportunity for us to provide support to our bricks-and-mortar UK stockists on Small Business Saturday and into the festive season, encouraging people to visit their local high street and whisky retailer.”

White Peak will be sharing the locations of partner stockists through their mailing list and via their social media channels this week, inviting consumers to unplug from the online and head to the high street to grab a bottle of Wire Works English Oak. RRP: £125.


Posted by Steve Rush