Monday, September 18, 2023


Diageo, has announced the launch of a new Johnnie Walker Blue Label variant, which will be available exclusively through Global Travel Retail outlets.

Johnnie Walker Blue Label Xordinaire (40% ABV) which has been produced using some of brands rarest whisky stocks, is a blended Scotch whisky finished in French XO Cognac casks.

Johnnie Walker Blue Label Xordinaire

This latest release which will be a permanent addition to the Johnnie Walker portfolio, is said to deliver notes of dried fruit, toasted toffee, sun ripened black cherry and orchard fruits.

Commenting on the launch, Emma Walker, Johnnie Walker Master Blender, said: “This is a luxurious and vibrant Scotch bursting with notes of dried fruit, toasted toffee and sun-ripened black cherry. Bright orchard fruits shine through velvety smoothness, with flashes of peach and soft spice surging upward. A sumptuously smooth Scotch with a soft spice after-taste, Johnnie Walker Blue Label Xordinaire truly is an exuberance to be shared.”

Johnnie Walker Blue Label Xordinaire, is now available from select Global Travel Retail outlets, for a RRP of £335.00.

Posted by Steve Rush