Monday, May 23, 2022

THE FAMOUS GROUSE LAUNCHES NEW CORE RANGE BOTTLING

The Famous Grouse, has today announced the launch of a new permanent addition to its core range.

The Famous Grouse Sherry Cask Finish (40% ABV) is a blended Scotch whisky, which was produced using a selection of Speyside malts, matured in a combination of Sherry casks and butts.

The Famous Grouse Sherry Cask Finish

The packaging for this latest release, which has been in development for over two years, features the Spanish female Capercaillie. It was chosen for its link to the product’s Spanish sherry heritage and its vivid orange and red plumage which echoes the deep amber of the liquid itself. 

Commenting on the launch, Sanele Gwala, Global Senior Brand Manager at The Famous Grouse, said: “This new, revived blend is finished in sherry casks and butts seasoned in the region of Jerez, Spain. The aim was to create a blend that is slightly sweeter but still in keeping with the smooth and distinct DNA of classic Grouse. Once the blend is in its final stages of maturation, which involves the meticulous combination of hand selected malt and grain whiskies, The Famous Grouse Master Blender does not stop there; the full blend is married in ex-sherry casks to further enhance their sweet, rich, and smooth characters. The Sherry Cask Finish is a decadent blend of festive flavours including chocolate, almonds, dried fruits, and sweet spices.”

The Famous Grouse Sherry Cask Finish, will be available later this month from specialist retailers. RRP (tbc).


Posted by Steve Rush