Diageo, has today announced the limited launch of a new Johnnie Walker blended Scotch whisky expression.
Johnnie Walker Blonde, which has been produced using American
oak matured wheat and fruity malt whiskies, is said to have been designed to
appeal to current and new whisky drinkers alike.
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| Johnnie Walker Blonde |
This latest release will be launched in a small number of pilot cities around the world, including: Monterey (Mexico), Curitiba (Brazil), Bangkok (Thailand), Sofia (Bulgaria), and Houston (USA) as well as with a number of partners throughout Germany.
Commenting on the news, Michael Ward, Head of Innovation at
Diageo, said: “Johnnie Walker has always been built on progress, on a desire to
constantly push boundaries and explore new flavours, experiences and serves.
Johnnie Blonde is borne out of that same philosophy”.
Johnnie Walker Blonde, will be available from March in selected
cities, for a RRP of $24.99.
Posted by Steve Rush