Thursday, October 31, 2019

TULLAMORE D.E.W. LAUNCHES ITS XO CARIBBEAN RUM CASK FINISH EXPRESSION IN THE UK

Following its international launch in 2017, Tullamore D.E.W. has announced the UK release of its XO Caribbean Rum Cask Finish, Irish whiskey expression.

Tullamore D.E.W. XO Caribbean Rum Cask Finish (43% ABV) is a blend of pot still, malt and grain whiskey’s, which were initially matured in bourbon and sherry casks, before being finished in first fill XO rum casks from Guyana.

Tullamore D.E.W. XO Caribbean Rum Cask Finish

Tullamore D.E.W. XO Caribbean Rum Cask Finish, is said to have been inspired by the brands ‘The Beauty of Blend’ spirit, which challenges preconceptions about how great whiskey is made; as well as championing the ways in which cultural diversity can inspire creativity and new experiences.

Evocative of the rum routes and the historic passage of the Irish, the whiskey is said to take drinkers on a journey from Ireland to the Caribbean, highlighting the intriguing cultural story.

While the earliest records of whiskey making are found in Ireland, what is less well known is that the Irish also played a role in the early development of rum in the Caribbean. In the 16th and 17th centuries more than 50,000 Irish emigrants arrived in the ‘West Indies’, where it is believed their experience of whiskey distilling became blended with local expertise, playing an instrumental role in the inception and growth of the Caribbean rum business.

Commenting on the news, John Quinn, Global Brand Ambassador for Tullamore D.E.W., said: “At our Tullamore Distillery, we are constantly experimenting with our whiskey making. Tullamore D.E.W. XO Caribbean Rum Cask Finish was just one of many trials inspired by our work on the Beauty of Blend, but immediately stood out to our whiskey makers as being something truly special. Many styles of Caribbean rum were tested, but carefully selected first fill XO Caribbean rum casks, previously used to age Demerara rum, imparted distinctive sweet tropical fruit and warm spice flavours to our original blend. The combination of Irish heart and Caribbean soul balance beautifully.”

Tullamore D.E.W. XO Caribbean Rum Cask Finish, will be available next month from specialist retailers in the UK, for a RRP of £26.00.

Posted by Steve Rush