Thursday, November 15, 2018

KNOB CREEK ANNOUNCES THE LAUNCH OF NEW RYE EXPRESSION

Beam Suntory, has announced the launch of a new rye expression from its Knob Creek bourbon brand.

Knob Creek Twice Barreled Rye (57.5% ABV) has been produced using the brands signature straight rye whiskey, which has been finished for a second period in charred American oak barrels.

Knob Creek Twice Barreled Rye

Knob Creek Twice Barreled Rye, is said to deliver the rich and savoury notes from the brand signature rye whiskey, amplified by robust oak, warm spices and a touch of sweetness from the secondary barrelling process.

Knob Creek Twice Barreled Rye joins the brands growing line-up of rye whiskies. In 2012, it introduced its Straight Rye Whiskey, which helped revive the rye category. Since then, it has also introduced its Single Barrel Select Rye Whiskey, an extension of the brand's single barrel selection program, as well as its Cask Strength Rye expression.

Commenting on the news, Fred Noe, Beam Family 7th Generation Master Distiller, said: "Rye whiskey is more popular than ever, and I'm proud Knob Creek plays a role in that. I've enjoyed experimenting with unique ways to amplify our classic rye whiskey to give whiskey fans something new and exciting, and I think we've done just that with Knob Creek Twice Barreled Rye. I hope everyone has a chance to enjoy this new whiskey with friends and family as we enter the holiday season."

Knob Creek Twice Barreled Rye, will be available across the US later this month, for a RRP of $44.99.

Posted by Steve Rush