La Martiniquaise-Bardinet, which is the second largest spirits group in France, and owns brands including Label 5 and Glen Moray Scotch whisky, is now looking to further strengthen its position in Europe and boost its presence in key markets such as the US and Japan.
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| Edrington sells Cutty Sark to La Martiniquaise-Bardinet |
Cutty Sark, was launched in 1923 and is one of the most recognisable Scotch whiskies in the world, with a long and distinguished heritage celebrating the spirit of adventure. Edrington’s association with Cutty Sark stretches back over nine decades to the 1930s. The completion of the transfer to La Martiniquaise-Bardinet is expected within a month.
Commenting on the news, Ian Curle, Chief Executive of Edrington, said: “Cutty Sark is a great Scotch whisky and has been a worldwide whisky icon for the last 90 years. We are pleased to be transferring the brand to La Martiniquaise-Bardinet and know that it will thrive under their ownership. We wish them all the very best for the future with this great brand.”
As part of the deal, Edrington will continue to provide blending and bottling and other associated services during a transition period.
Posted by Steve Rush