Friday, November 17, 2017

JACK DANIEL'S LAUNCHES ITS NEW TENNESSEE RYE WHISKEY IN THE UK

Brown-Forman, has announced the official UK launch of a new rye expression from its Jack Daniel’s Tennessee whiskey brand.

Jack Daniel’s Tennessee Rye (45% ABV) has been produced using a mash bill of: 70% rye, 18% corn and 12% malted barley, and has gone through the brands trademark charcoal mellowing process.

Jack Daniel's Tennessee Rye

Said to be drier than Jack Daniel’s signature Tennessee Whiskey bottling, the new Rye expression is a well-rounded whiskey, which glows with accents of caramel and vanilla, followed by a warm, peppery rye finish.

Commenting on the US launch of Jack Daniel’s Tennessee Rye, back in September, Master Distiller Jeff Arnett, said: “Our whiskey-making process is so special, and it just makes sense for us to create our version of one of America’s first whiskeys. This is rye whiskey made Jack’s way. We think our grain bill provides the ideal taste and character – one that’s bold and balanced and not dominated by one flavour.”

Jack Daniel’s Tennessee Rye, will be available later this month from supermarkets and specialist retailers, for a RRP of £32.00.

Posted by Steve Rush