Thursday, September 21, 2017


Beam Suntory, has announced the launch of the first bottling in a new annual series of blended whiskies, from Freddie Noe, eighth generation Beam family member and son of current Beam Master Distiller, Fred Noe.

Little Book “The Easy” (64.1% ABV) is an American blended whiskey, comprising of 4 year old Kentucky straight bourbon whiskey, 13 year old corn whiskey, 6 year old malt whiskey and 6 year old high-rye whiskey.

Little Book "The Easy"

Named after the childhood nickname given to Freddie by his grandfather, legendary Master Distiller, Booker Noe, Little Book is an annual, limited release series that will feature a new and unique blend each year, presented uncut and unfiltered.

The inaugural batch release of Little Book “The Easy,” is said to draw its inspiration from what the Beam family is known for, great bourbon whiskey. Little Book “The Easy” is a blended straight whiskey that features four unique components: uncut and unfiltered corn, rye and malt whiskies – representative of the three grains commonly found in a bourbon mashbill, balanced with uncut, unfiltered Kentucky straight bourbon whiskey.

Creating the final liquid for Little Book “The Easy” was a labour of love for Freddie, who worked on the final recipe for over a year and tried more than 25 different blends of the liquid before he decided that it was just right and worthy of his debut release.

Commenting on the launch, Freddie Noe, said: “I’m humbled and honoured to share Little Book with the world. When I joined the family business five years ago, I told Dad I wanted to learn everything there was to know about making whiskey. Along the way, I discovered I’m particularly fascinated by the endless taste profiles that can be created through blending. I’m excited for whiskey fans to taste the first batch of this annual release, and I look forward to sharing new, one-of-a-kind blends every year. It's a real honour to carry on my family's legacy, and I hope I've done them proud."

Little Book “The Easy”, will be available next month across the US, for a RRP of $79.99.

Posted by Steve Rush