Tuesday, February 14, 2017

THE LAKES DISTILLERY ANNOUNCES NEW PARTNERSHIP WITH THE ENGLISH NATIONAL BALLET

The Lakes Distillery in Cumbria, has announced a new partnership with the world renowned, English National Ballet in London.

The new partnership, will see The Lakes Distillery join a host of internationally known brands in supporting the ballet. It will also have a substantial corporate presence at the English National Ballet’s Annual Spring Gala, on Monday the 6th of March.

The Lakes Distillery announces new partnership with the English National Ballet

The Lakes Distillery will be offering guests at the gala a chance to bid for a money can’t buy prize, at the gala’s live and silent auctions. It will also be providing guests with a complimentary The Lakes Distillery welcome pack upon arrival.

The annual spring gala, which is being held at the exclusive Dorchester Hotel on Park Lane, aims to give more people access to ballet and will include, a fabulous Laurent Perrier champagne reception, as well as exclusive ballet performances from the English National Ballet.

Commenting on the news, Maria Duddin, Events, Business Development & PR Manager of The Lakes Distillery, said: “We are delighted to work with The English National Ballet, the annual gala is a fitting event to launch our partnership. We look forward to further developing our creative campaigns with our newly appointed team in London. Supporting the English National Ballet with our multi award winning Spirits in their hugely popular studio masterclasses will be our next endeavours together in the Spring and throughout the year."

The Lakes Distillery, which announced the appointment of Dhavall Gandhi as its new Master Blender in December, produces a range of award winning spirits including The ONE - the first British blended whisky, The Lakes Gin and The Lakes Vodka.

Posted by Steve Rush