Tuesday, May 05, 2015


The US District Court for the Northern District of Florida has ruled in favour of Maker’s Mark and parent company Beam Suntory in a class action lawsuit alleging misleading marketing in the labelling of Maker’s Mark as “handmade.”

The ruling by Judge Robert L. Hinkle yesterday, dismissed the complaint of two Florida consumers “with prejudice,” ending the case.
Maker's Mark scores legal victory in 'handmade' lawsuit

Commenting on the decision, Rob Samuels, CEO of Maker’s Mark, said: “We have asserted all along that the complaints in this case were frivolous and without merit, and we are very pleased the court agreed with our position so emphatically.”
Also commenting on the news, Kent Rose, Senior Vice President of Beam Suntory, said: “This ruling is very good news, and it should send a strong message to those who would seek to gain from similar baseless and irresponsible litigation.”
The ruling has set a precedent by becoming the first case in a recent series of drinks industry lawsuits to successfully defend its status as “handmade”.
Source: Beam Suntory