The new initiative, which is also launching at the Jameson Experience Midleton in Cork, invites whiskey fans to personally fill a bottle of Jameson Select Reserve Cask Strength Black Barrel from a live bourbon cask.
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| Brian Nation, Master Distiller at Midleton - unveiling new Bottle Your Own facility |
Visitors can personalise the label by hand with their name, the date and the whiskey’s cask number, before logging their personal details in a Bottle Your Own ledger, becoming a part of the Jameson legend.
The newest member of the Jameson family, Select Reserve Black Barrel (57% - 62% ABV) is a blend of rich, Single Pot Still Irish Whiskey and a rare small batch grain whiskey, which is triple distilled in small quantities just once per year.
The expression is available at its natural cask strength for the first time and exclusively through the Bottle Your Own facilities at the Old Jameson Distillery, Dublin, and the Jameson Experience Midleton in Cork at the cost of €100 per 70cl bottle.
Source: Richmond Towers Communications