IRISH DISTILLERS LAUNCHES NEW LIMITED EDITION GOLD SPOT BOTTLING

Irish Distillers, has announced the launch of its second Gold Spot series release.

Gold Spot - The Generations Edition (46% ABV) is a 13 Year Old single pot still Irish whiskey, which was initially matured in ex-Bourbon and ex-Sherry casks, before being finished in Valpolicella Classica Italian wine casks for 16 months.

Gold Spot - The Generations Edition

This latest bottling which follows on from their inaugural Gold Spot release in 2022, pays tribute to the seven generations of the Mitchell family, the family behind Spot Whiskey’s, who champion the use of wine casks.

The Mitchell family's whiskey bonding journey began in the 1800s when empty wine and fortified wine casks were sent to the local Jameson Distillery in Bow Street to be filled with new single pot still spirit for maturation in its underground cellars. Once filled, these casks were adorned with a daub or 'spot' of coloured paint, signalling the age of the whiskey within and inspiring the cherished name of this coveted bonded and bottled whiskey.

Gold Spot - The Generations Edition, is said to deliver notes of red apples, dark fleshy fruits, fragrant blossom, woody undertones, clove, nutmeg and almond on the nose. Followed by notes of red berry compote, toffee apple, raisins, pot still spices and fruits on the palate.

Commenting on the launch, Katherine Condon, Distiller at Irish Distillers, said: “This isn't just a whiskey; it's a celebration of our shared commitment to tradition and innovation. The incorporation of Italian wine casks, alongside our own pot still whiskey, produces a complex and vibrant character—a true tribute to generations of dedication. The unique aspect of this release lies not just in its thirteen-year age statement but in its maturation process. The pot still whiskey already matured in bourbon and sherry casks undergoes a finishing period of sixteen months in Valpolicella Classica wine casks, contributing floral and quintessentially wine-driven notes to the flavour profile, creating a truly distinctive offering.”

Gold Spot - The Generations Edition, will be available later this month from specialist retailers and global travel retail outlets for a RRP of €150.

 

Posted by Steve Rush

IRISH DISTILLERS APPOINTS NEW MASTER BLENDER

Irish Distillers, has today announced the appointment of Dave McCabe as its new Master Blender.

Dave McCabe takes over from Billy Leighton, who following his 47 year career at Irish Distillers has been appointed Master Blender Emeritus, and will continue to support the company’s portfolio of whiskey brands.

Billy Leighton and Dave McCabe

As blender, Dave has spent several years working closely with Billy, gaining experience, knowledge and an in depth understanding into the art of blending. Dave joined the business in 2010 and held several roles, including Irish Whiskey Academy Tutor, International Whiskey Ambassador and Process Technologist, before being appointed Blender in 2018.

Commenting on the news, Billy Leighton, said: “I have spent most of my working life at Irish Distillers, and I am truly grateful for the opportunities my job and this business has afforded me. While I will be stepping down from the Master Blender role, I will not be stepping away from the business and I look forward to embracing my Master Blender Emeritus role, working with brand teams on special launches. I would like to take this time to wish a much-respected colleague and friend, Dave McCabe, the very best as he takes the Master Blender baton and I look forward to continuing to work with him. Dave and I have worked closely together for years and really enjoy our collaborations.  I’ve seen first-hand his passion, expertise and knowledge that will ensure he is a fantastic Master Blender. Our whiskeys are in great hands.”

Dave McCabe, said: “I feel both excited and privileged to be appointed Master Blender in Irish Distillers, following in the footsteps of a true Master. I would like to thank Billy for all that he has contributed to my professional development, he has been an exceptional colleague, mentor, and friend. I truly learned from the best. I am incredibly honoured to take up this role and I am excited for the future ensuring the quality and reputation of Irish Distillers’ portfolio.”

The Irish Distillers whiskey portfolio is comprised of brands including Jameson, Redbreast, Midelton Very Rare, Spot, Method and Madness, Powers and Knappogue Castle.

Posted by Steve Rush

JAMESON LAUNCHES NEW CARIBBEAN RUM MATURED WHISKEY

Irish Distillers, has today announced the launch of a new limited-edition expression from its Jameson Irish whiskey brand.

Jameson Remixed Caribbean Beats (46% ABV) is a 21 Year Old Irish blended whiskey, comprised of single pot still and single grain whiskeys, that were initially laid down to mature in Foursquare rum casks from Barbados. After 18 Years, the whiskey was further matured in Havana Club Selección de Maestros rum casks from Cuba.

Jameson Remixed Caribbean Beats

This latest release which comes in recyclable packaging, is said to deliver notes of figs, toasted almonds, muscovado sugar, coconut shavings, pot still spices, ginger, candied fruits, vanilla, tobacco leaf and cacao nibs on the nose. Followed by notes of chocolate dipped honeycomb, orange zest, mango, cinnamon, nutmeg and white pepper on the palate.

Commenting on the launch, Kevin O’Gorman, Master Distiller at Jameson, said: “Excited by a 2001 trial with Caribbean rum casks, through innovation, careful craft and over two decades of maturation, we worked to marry two traditional spirits together – Irish whiskey and rum – and in doing so, found the sweet spot where the rhythm of the Caribbean meets the beat of the Irish drum. We can’t wait for whiskey enthusiasts to experience Jameson Remixed Caribbean Beats.”

Limited to 2,900 bottles, Jameson Remixed Caribbean Beats, is now available exclusively from the Jameson website, for a RRP of €280.00 – 50cl.

Posted by Steve Rush

REDBREAST LAUNCHES NEW DISTILLERY EDITION BOTTLING

Irish Distillers, has today announced the launch of a new exclusive Distillery Edition release, from its Redbreast Irish whiskey brand, which pays homage to the Midleton Distillery.

Redbreast 10 Year Old Distillery Edition (43% ABV) is single pot still Irish whiskey, which has been produced using light, medium and traditional ‘heavy’ single pot still distillates, and matured in a combination of Bourbon barrels, Sherry casks, Pedro Ximénez Sherry casks and European virgin oak casks.

Redbreast 10 Year Old Distillery Edition

Designed and crafted by Master Blender, Billy Leighton, alongside Blender, Dave McCabe, Redbreast 10 Year Old Old Distillery Edition is a reimagining of Gilbey’s historic 10 Year Old expression, last produced 50 years ago and the more recent 2021 Redbreast 10 Year Old limited edition release that marked 30 years since the resurrection of Redbreast Irish Whiskey by Irish Distillers. 

Irish Distillers has also announced that the Midleton Distillery – where Redbreast is produced, has recently undergone an extensive redevelopment and has been transformed into a world-class, multi-sensory Irish whiskey experience.

Featuring new and immersive whiskey tours, tastings, and experiences incorporating all seven of Irish Distillers’ whiskey brands including Redbreast, Midleton Very Rare, Jameson, Powers, The Spot Whiskeys, Method and Madness, and Knappogue Castle, the attraction will further cement Midleton’s reputation as a world-class whiskey destination.

Commenting on the launch, Billy Leighton, said: “By using the full range of distillates alongside traditional barrels, those reserved for limited-edition Redbreast offerings and the new introduction of virgin oak, the liquid serves as an homage to the full breadth of craft and flavour within the Redbreast family. Redbreast 10-Year-Old Distillery Edition showcases not only the journey that the Redbreast brand has been on to date, but also foreshadows the unique tastes and flavours that are yet to come as the single pot still renaissance continues.”

Redbreast 10 Year Old Distillery Edition, will be available later this month, exclusively from the newly re-opened Midleton Distillery Experience in Cork and Jameson Distillery Bow Street in Dublin, for a RRP of €120.00.

Posted by Steve Rush

JAMESON LAUNCHES NEW GLOBAL TRAVEL RETAIL CAMPAIGN

Jameson Irish whiskey, has announced the launch of a new ‘Arrive Like a Local’ global travel retail campaign.

As travellers get back to exploring new places, they can now discover them like a local, thanks to a new digital library of city guides from Jameson - which provide information on places to explore, eat and drink, in 13 cities across the globe.

Jameson launches new global travel retail campaign

Building on the brand’s ethos to ‘Widen the Circle’, this latest campaign invites Jameson fans old and new to experience the world ‘like a local’, while connecting them to a global community.

The omnichannel ‘Arrive Like a Local’ campaign, will engage travellers across multiple touchpoints on their journey across digital, social, retailer integration and out of home, driving footfall to multi-faceted interactive in-store experiences hosted by key travel hubs across the world. 

The Jameson City Guides can be accessed by a QR code or directly through a dedicated web page instantly unlocking recommendations that have been curated by selected Jameson bartenders and brand ambassadors.

The campaign will be launched in partnership with Trip Advisor, the world’s largest travel site, where Jameson will sponsor 13 destinations, offering the site’s users the chance to ‘Arrive Like a Local’ the Jameson way.

Commenting on the news, Brendan Buckley, International Marketing Director at Irish Distillers, said: “At Jameson we have a long-held belief that life is better shared in moments of authentic human connection. As part of our global message to ‘Widen the Circle’, the ‘Arrive Like a Local’ campaign encourages people to look for the shared values that unite them, wherever they travel, making the world feel like a smaller, friendlier place while connecting a global community.”

Launching at over 35 airports worldwide later this month, the ‘Arrive Like a Local’ campaign will feature the Jameson Irish whiskey range, with particular focus on their GTR exclusive Jameson Triple Triple, as well as their Black Barrel bottling.

Posted by Steve Rush

GREEN SPOT LAUNCHES ITS LATEST WINE GEESE SERIES BOTTLING

Irish Distillers, has today announced the launch of the third release in its Green Spot Wine Geese Series.

Green Spot Quails’ Gate (46% ABV) is a single pot still Irish whiskey, which was initially matured in a combination of American oak and ex-Sherry casks, before being finished for 16 months in Pinot Noir casks from the Quails’ Gate winery in Canada.

Green Spot Quails' Gate

Located on the shore of Okanagan Lake in British Columbia, Canada, Quails’ Gate Winery was founded by the Stewart family in 1908 after Richard Stewart Sr immigrated to Canada from Kildare, Ireland. Today, they produce some of Canada’s most exquisite wines, including their award-winning Family Reserve Pinot Noir.

This latest release which is the third instalment in the Green Spot Wine Geese Series, represents two stories of Irish endeavour from the two Irish families who inspired this special edition whiskey. Green Spot Single Pot Still Irish Whiskey was originally produced exclusively for the Mitchell family, who commenced trading in 1805 in the heart of Dublin.

This limited-edition expression reflects the colourful history of the Mitchell’s whiskey bonding business which commenced in 1887, whereby they sent empty wine, sherry and port casks to the local Jameson Distillery to be filled with new single pot still spirit for maturation in the Mitchell’s cellar warehouse.

Commenting on the launch, Deirdre O’Carroll, Blender at Irish Distillers, said: “Green Spot, with its distinctive blend of green apple, vanilla and toffee flavours, has been a beloved Irish whiskey since the 19th century, thanks to the Mitchell family. Maturing Green Spot Irish Whiskey in the Pinot Noir casks from Quails’ Gate adds a fascinating and delectable assortment of rich red berries from the red wine seasoning that perfectly balances Green Spot’s orchard fruits and toasted wood finish for a flavoursome, complex expression. Whether a whiskey enthusiast or a wine connoisseur – or both – we hope this addition to the Spot family will be cherished by those in Ireland, Canada and everywhere in between."

Green Spot Quails’ Gate, will be available later this month from specialist retailers, for a RRP of £54.00.

Posted by Steve Rush

IRISH DISTILLERS ANNOUNCES SUSTAINABLE PACKAGING CHANGES FOR ITS WHISKEY PORTFOLIO

Irish Distillers, has announced that as part of its sustainability and responsibility roadmap, all of its secondary packaging across its portfolio of Irish whiskeys will be recyclable, reusable, compostable or removed entirely by the end of 2025.

Its Jameson portfolio will drive the change with the progressive removal of gift boxes, ultimately resulting in the removal of approximately 4 million units between now and the end of 2025.

Irish Distillers announces sustainable packaging changes for its whiskey portfolio

The move supports Irish Distillers’ sustainability and responsibility ambitions and will reduce the environmental impact of brand packaging by reducing waste. The move also aligns with its parent company Pernod Ricard’s circular making strategy which applies five key principles at each step of product lifecycle: Rethink, Reduce, Reuse, Recycle and Respect.

Sustainable changes are already being rolled out across the Irish Distillers portfolio. Midleton Very Rare 2023, which is due for release in February, will come in a new, high quality recyclable box instead of the wooden box previously used.

Jameson 18 Year Old was also recently redesigned and is now presented in a lightweight and fully recyclable cardboard box with Jameson Bow Street 18 Year Old due to follow suit over the next year. Similarly, Redbreast’s ultra-premium offerings, Redbreast 21 and Redbreast 27 will transition from wooden boxes to fully recyclable secondary packaging by the end of 2025.

Commenting on the news, Nodjame Fouad, Chairman and CEO, Irish Distillers, said: “Operating and thinking sustainably is not an option; it is a necessity. In recent years, we have made a number of changes across our operations to support our sustainability and responsibility ambitions. Today, we are announcing new sustainable packaging changes across our portfolio of whiskeys to help reduce waste. We understand that reducing our impact at all stages of our value chain is critical and this includes packaging waste such as cardboard and choosing more sustainable packaging materials. We will continue to apply Pernod Ricard’s key principles: Rethink, Reduce, Reuse, Recycle and Respect, minimising waste at each step of our product lifecycle.”

Further sustainable innovations and changes to packaging within Irish Distillers’ portfolio will see the removal of gift boxes across its Powers, Spot and Knappogue Castle brands by the end of 2025.

Posted by Steve Rush

JAMESON UNVEILS NEW RESPONSIBLE DRINKING ADVERT FEATURING AISLING BEA

Irish Distillers, has today unveiled a new responsible drinking advert from its Jameson Irish whiskey brand, as part of its commitment to tackling overconsumption and alcohol misuse.

The “Jameson. Easy Does It” advert, is said to promote responsible drinking by encouraging people toward more mindful, moderate consumption and reinforces the message that whether you measure, sip, or skip, no one should feel awkward for doing so.

Jameson unveils new responsible drinking advert featuring Aisling Bea

Co-written by and starring comedian Aisling Bea, who brings her Irish wit and humour to the screen, the advert showcases a number of typical social drinking scenarios consumers can find themselves in when they choose to moderate or skip a drink.

Bringing to light the perceived societal pressures that lead to overconsumption, it inspires drinkers to forget the feeling of FOMO and embrace moderation, measurement, or abstinence. Jameson believes that no one should feel awkward for choosing whether to drink or not.

Commenting on her involvement, Aisling Bea, said: “It has always been my belief that comedy can help shift cultural taboos and can be used to turn an unpopular topic into one we can talk about and effect change. So, I was delighted when Jameson asked me to write their responsible drinking advert, not just because I have grown to love working with the company and knew they would let me lean in to comedy for it, but also because I truly believe that they, as a drinks company, want to be part of the evolution of how we drink and how we savour not just their product, but also life. The fun part of the challenge was to take the word ‘responsible’ and make it less ominous and more about simple mindset changes.”

The advert which can be viewed here will launch today in Ireland, ahead of being rolled out across global markets on TV, digital and social.

Posted by Steve Rush

JAMESON LAUNCHES NEW ADVERT FEATURING AISLING BEA

Irish Distillers, has today announced the launch of a new advert for its Jameson Irish whiskey brand, featuring comedian Aisling Bea.

As part of Jameson’s international brand campaign, ‘Widen the Circle’, the advert is based on the idea that life is enriched by the magic of authentic human connections, and showcases how every drop of Jameson is an invitation to ‘Widen the Circle’.

Jameson launches new advert featuring Aisling Bea

Created by TBWA Dublin and co-directed by Lance Accord and Pat Murphy, ‘The Drop’ is said to be the epic story of a drop of Irish rainwater that makes its way through the distillery and which, through care and craft, becomes Jameson Irish Whiskey, travelling to every corner of the globe to ultimately ‘Widen the Circle’.

As well as showcasing the whiskey, the advert also spotlights the makers behind the brand, including Master Distiller Kevin O’Gorman and Blender Deirdre O’Carroll.

As part of the shoot, Aisling Bea spent a day in Midleton Distillery, where Jameson is produced, learning all about the brand and meeting the faces behind it.

Commenting on the news, Brendan Buckley, Global Marketing Director at Irish Distillers, said: “With this new addition to the campaign, we wanted to highlight the interconnectedness of our environment, our ingredients, our craftspeople and ultimately those who enjoy our whiskey. Jameson is a storytelling brand from a country of storytellers, so Aisling continues to be the perfect partner to bring our philosophy to life, all told, of course, with our collective Irish wit.”

In November, Irish Distillers launched a new campaign for its Redbreast whiskey brand featuring actor Chris O’Dowd, for Robin Redbreast Day - an annual global date in the calendar designed to raise awareness and donations for charity partner BirdLife International.

The new Jameson campaign will roll out across global markets throughout 2023. You can watch the new ad featuring Aisling Bea via: youtube.com

Posted by Steve Rush

JAMESON LAUNCHES NEW SINGLE POT STILL EXPRESSION

Irish Distillers, has announced the launch of a new expression from its Jameson Irish whiskey brand.

Jameson Single Pot Still (46% ABV) is a non-age-stated Irish whiskey, which has been produced using malted and unmalted barley, and matured in a combination of ex-Bourbon, ex-Sherry and American, European and Irish Virgin oak casks.

Jameson Single Pot Still

Jameson Single Pot Still, which was created by Master Distiller Kevin O’Gorman, is said to celebrate the traditional style of Irish whiskey after which it is named and is a throwback to an era when Irish whiskey reigned supreme.

Throughout the 19th century, the Jameson Bow Street Distillery was famed worldwide for its single pot still whiskey – from Europe to Africa and South America. However, tastes changed, and so did Jameson’s approach. The decision was made in the late 20th century to switch to a blended whiskey to make it more accessible and attractive to new audiences. Today, inspired by Jameson’s rich history, the team made the exciting decision to masterfully recreate the signature single pot still style so that everyone can enjoy a piece of Jameson history.

This latest Jameson release is said to deliver notes of cinnamon, nutmeg, rich toasted oak, sweet honeycomb, salted caramel, zesty fruit, dairy fudge, butterscotch, vanilla and pot still spices on the nose. Followed by notes of rich dark chocolate, spicy toffee, ground cinnamon, grated ginger, orange peel and seasoned oak on the palate.

Commenting on the launch, Kevin O’Gorman, said: “We are delighted with the release of Jameson Single Pot Still. It has been an honour and a joy to work on rebuilding a traditional Jameson expression with an innovative twist and bringing a new member into the Jameson family. While crafting this whiskey, the team at Midleton Distillery worked hard to find the exact balance and flavour profile for our finished product. We wanted to showcase the quintessential notes of the single pot still style by blending the familiar ex-bourbon and ex-sherry casks before bringing a new dimension with the introduction of the virgin oak casks.”

Jameson Single Pot Still, is now available online and from specialist retailers in Ireland, Northern Ireland and the UK, and from Dublin Airport and Jameson Brand Homes for a RRP of €60.00.

Posted by Steve Rush

O'SHAUGHNESSY DISTILLING LAUNCHES NEW KEEPER'S HEART BOTTLING

The Minneapolis based O'Shaughnessy Distilling Co, has announced the launch of its latest Keepers Heart bottling.

Keeper's Heart Irish + Bourbon (46% ABV) which is said to blend the best of Irish and American whiskey traditions, is comprised of triple pot distilled whiskey, Irish grain whiskey and bourbon.

Keeper's Heart Irish + Bourbon

This latest release which follows on from their inaugural Keeper's Heart Irish + American bottling in 2021, is the result of a collaboration between Master Distiller Brian Nation and Keeper's Heart Liquid Collaborator and Adviser David Perkins.

Brian Nation joined the O'Shaughnessy Distilling Company to create Keeper's Heart in 2020. Previously, he had been Master Distiller for Irish Distillers, working with brands including Jameson, Redbreast and Midleton. David Perkins, founded High West distillery and created several innovative award-winning American whiskeys.

Keeper's Heart Irish + Bourbon, is said to be characterized by aromas of rich caramel and baked pecan pie with peppery herbal notes, sweet with vanilla malt and cocoa that delivers a lingering and pleasant, sweet rich wood character.

Commenting on the launch, Brian Nation, said: "My favourite part about my job is the opportunity to collaborate and create something new, something rooted in wonderful traditions but with a unique new take. That's exactly what we did with Keeper's Heart Irish + Bourbon. This whiskey is a great addition to our range, and one whiskey novices and aficionados alike will enjoy. The quality and versatility of the whiskey ensures that it is great tried neat or in a cocktail, such as the Manhattan, where the unique flavour creates something familiar yet altogether new."

Keeper's Heart Irish + Bourbon, is now available from select specialist retailers in the US, for a RRP of $54.99.

Posted by Steve Rush

JAMESON LAUNCHES NEW BLACK BARREL PROOF BOTTLING

Irish Distillers, has today announced the launch of a new barrel proof variant of its Jameson Black Barrel blended Irish whiskey.

Jameson Black Barrel Proof (50% ABV) has been produced using pot still and grain whiskeys, which have been matured in a combination of American oak, sherry casks and double charred ex-bourbon barrels.

Jameson Black Barrel Proof

Jameson Black Barrel Proof, which is said to be a smooth expression that showcases the benefit that the tradition of barrel charring can add to the world’s favourite Irish whiskey, delivers notes of butterscotch, toffee, fudge, vanilla and spice.

Commenting on the launch, Kevin O’Gorman, Irish Distillers Master Distiller, said: “Jameson Black Barrel is a triple distilled blend of our small batch grain and traditional single pot still Irish whiskey and boasts a robust spiciness, with flavours of butterscotch and fudge. Paying tribute to the cooper’s skill, maturing a portion of our whiskey in double charred barrels brings out sweet and spicy characteristics in abundance as it penetrates deeper into the charred oak. Like every family, Jameson is made up of individual characters with their own distinct personalities. Bottling Jameson Black Barrel at a higher strength is a great way to accentuate the already beloved characteristics of this unique whiskey to create a totally new experience for whiskey enthusiasts.”

Jameson Black Barrel Proof, will be available next month from the brands website and selected specialist retailers in Ireland, for a RRP of €60.00.

Posted by Steve Rush

METHOD AND MADNESS LAUNCHES NEW RYE AND MALT IRISH WHISKEY

Irish Distillers, has today announced the launch of a new Rye and Malt whiskey expression, from its innovative and experimental Method and Madness brand.

Method and Madness - Rye and Malt (46% ABV) which has been produced using the first aged distillate from their micro distillery at the Midleton Distillery, has been produced using a ratio of 60% rye to 40% malt, and matured in ex-bourbon American oak barrels.

Method and Madness - Rye and Malt

The Method and Madness journey first began six years ago when the micro distillery opened its doors with a mission to further support the resurgence of Irish whiskey, drawing on research into wood influences and cereal mixes, historic mash bills from the Irish Distillers archive and the restless curiosity of its craftspeople.

This latest release was hand-crafted under the care and creativity of Distiller Katherine Condon, who originally joined Irish Distillers as part of the company’s Graduate Distiller Programme in 2014. She drew inspiration from the personal notebooks of John Jameson III dating back to 1857, where the inclusion of rye was recorded in various mash bills.

Method and Madness - Rye and Malt, is said to deliver notes of lemon balm, floral lavender and clove spice on the nose. Followed by notes of white pepper, chili flakes and toasted wood on the palate.

Commenting on the launch, Katherine Condon, said: “It has been an honour to be part of the Micro Distillery team from its inception in 2015 to today, sharing the first ever drops of whiskey produced there with the world. We have been inspired by the innovators in Irish whiskey who came before us. In turn, we have questioned tradition and challenged convention to follow their inspiration and drive the Irish whiskey category forward for a new generation of creators, consumers, and indeed, suppliers.”

Method and Madness - Rye and Malt, will be available from September 20th in Ireland, the UK, Dublin Airport and online, for a RRP of €95.00.

Posted by Steve Rush

JAMESON ANNOUNCES THE LAUNCH OF NEW ORANGE SPIRIT DRINK

Irish Distillers, has today announced the launch of a new Jameson expression.

Jameson Orange (30% ABV) is a spirit drink, which has been produced using a combination of triple-distilled Jameson Irish Whiskey and natural orange flavouring.

Jameson Orange

This latest release from the Midleton Distillery based brand, which is said to be a whiskey-focused, modern, low-sugar twist to the growing flavoured spirits category, was inspired by the classic Old Fashioned cocktail.

Commenting on the launch, Brendan Buckley, International Marketing Director at Irish Distillers, said: “The concept behind Jameson Orange was to create a product which would appeal to a growing audience of flavoured spirits fans, that draws on the quality and integrity of our award-winning triple distilled Irish whiskey.”

Brendan, went onto say: “Like Jameson Cold Brew and the forthcoming Jameson Lime & Ginger, Jameson Orange’s flavours are inspired by a classic whiskey cocktail, and we’re confident that this focus on taste and quality will appeal to a broad audience of whiskey fans, bartenders, and curious spirit drinkers.”

Jameson Orange, will be available in the UK later this month, for a RRP of £23.95.

Posted by Steve Rush

JAMESON LAUNCHES NEW TASTEHOUSE EXPERIENCE AT DUBLIN AIRPORT

Irish Distillers, has today announced the opening of its Jameson TasteHouse, at The Loop, in Terminal 2 at Dublin Airport.

After entering the ‘Top 10 Global Brands in GTR in 2019’ according to IWSR, Jameson, is now strengthening its presence in the channel by offering travellers what is described by the brand, as: "an exciting shopping experience that is set to become a must-visit destination."

Jameson TasteHouse at Dublin Airport Terminal 2

The store stands out within the retail offering in Dublin Airport’s Terminal 2, with its striking outside wall displays of Jameson Original and iconic angel wings sculpture. Bringing to life an elevated offering of retail theatre, the TasteHouse also boasts an original hand-blown stained-glass artwork created by a local Irish artist, James Earley, which visitors can discover inside the store.

The TasteHouse aims to immerse travellers into the world of Jameson, addressing evolving consumer expectations for a memorable and engaging shopping experience, in line with clean retailing practices.

The store offers a ‘wave and learn’ digital element, enabling shoppers to know more about products using touchless technology. Products showcased in this experience include the recently launched travel retail exclusive Jameson Triple Triple, as well as The Irish Whiskey Collection and brand home exclusive Jameson Crested x Eight Degrees.

Travellers will also be able to explore the wider whiskey portfolio from the Midleton Distillery, including craft and prestige brands such Midleton Very Rare and Redbreast.

Commenting on the news, Conor McQuaid, CEO and Chairman at Irish Distillers, said: “This is an incredibly exciting time for Jameson in GTR. In 2019, we entered the illustrious list of the ‘Top 10 brands’ sold in the channel, an achievement that can be credited to our portfolio innovations, including Black Barrel and Triple Triple, but above all, to soaring consumer interest and demand for Irish whiskey. We are proud to launch our TasteHouse at Dublin Airport, where travellers can be immersed in and enjoy one of the strongest brands on the spirit scene."

The Jameson TasteHouse at Dublin Airport Terminal 2, is now open and receiving visitors, Covid-19 restrictions permitting.

Posted by Steve Rush

REDBREAST LAUNCHES NEW 10 YEAR OLD EXPRESSION IN CELEBRATION OF ITS RESURRECTION

Irish Distillers, has announced the launch of a new limited-edition Redbreast expression, to celebrate the brands resurrection in 1991.

Redbreast 10 Year Old (59.1% ABV) is a cask strength single pot still whiskey, which was matured in a combination of American oak ex-bourbon barrels and Oloroso sherry seasoned butts from Spain.

Redbreast 10 Year Old

Redbreast 10 Year Old, which is a reimagining of the expression last produced in the 1970s, pays tribute to the historic expression originally produced by W.A Gilbey, a wine and spirits merchant operating in Dublin at the turn of the 20th century.

As importers, Gilbey’s had an ample supply of sherry casks in their vaults and would source distillate exclusively from the nearby Jameson Distillery to mature in their casks.

The distinctive packaging of Redbreast 10 Year Old, has been designed to enhance the traditional credentials of the Redbreast brand, which was first brought to life in 1912, and features a timeline of significant dates in the brand’s history.

Commenting on the news, Billy Leighton Master Blender at the Midleton Distillery, said: “This release rejoices the longstanding history of Redbreast Irish Whiskey and celebrates the distinctive qualities which Redbreast is known for globally. Redbreast 10-Year-Old offers a unique, rich flavour profile with notes of tropical and dried fruit, which gives way to a balance of richness from the inclusion of sherry casks. I am delighted to share this release with whiskey advocates and Redbreast fans across the globe.”

Redbreast 10 Year Old, is now available exclusively via The Birdhouse; Redbreast’s online membership platform, for a RRP €100.00.

Posted by Steve Rush

MIDLETON DISTILLERY ANNOUNCES THE APPOINTMENT OF NEW BLENDER

Irish Distillers, has today announced the appointment of Deirdre O’Carroll, as Blender at its Midleton Distillery in Co. Cork.

She will work with Master Blender Billy Leighton, and will be responsible for the development of new and existing blends, within the Irish Distillers portfolio of whiskeys.

New Midleton Distillery Blender: Deirdre O'Carroll

Deirdre, who holds a degree in Food Science and Technology from University College Cork and a diploma in Distilling from the Institute of Brewing and Distilling, first joined Irish Distillers in 2012, as part of the first year of their Jameson Engineering Programme.

She was part of the team involved the commissioning of the new pot stills in the Garden Stillhouse and the new columns in the Midleton Distillery expansion project. Most recently, she served as Bond Supervisor.

Commenting on the news, Billy Leighton, Master Blender at Midleton Distillery, said: “Deirdre was one of the first graduates to join as part of the Graduate Distiller Programme. The programme is designed to give graduates ownership of their career aspirations, supported by practical experience and training to help them succeed and Deirdre is a shining example of what success looks like. In a few short years, Deirdre has risen through the ranks, proving how competent and capable she is in the roles that she has held, most recently managing a team of 13 people. She is an invaluable member of the team in Midleton and I am delighted to announce her appointment as blender.”

Deirdre will also be responsible for the management of stock, including cask profile and age profile, as well as laying down stock for future generations.

Posted by Steve Rush

IRISH DISTILLERS LAUNCHES NEW BLUE SPOT WHISKEY BOTTLING

Irish Distillers, has today announced the launch of a new addition to its Spot Irish whiskey range.

Blue Spot (58.7% ABV) is a 7 Year Old cask strength, single pot still Irish whiskey, which was matured in a combination of bourbon barrels, sherry butts and Madeira casks.

Blue Spot

As per its previous Yellow, Green and Red Spot bottlings, Irish Distillers joined forces with the Dublin based spirits merchants Mitchell & Son, for this latest reimagining of bottling which dates back to 1964.

The story of the legendary Spot Irish whiskey range began in the early 1900s when celebrated wine and spirits merchants, Mitchell & Son, began maturing whiskey from the local Jameson Distillery in Bow Street in their underground cellars in Dublin City Centre.

Blue Spot takes its name from the blue daubs or ‘spots’ of paint that the Mitchells used to mark the barrels to signify that the whiskey in those casks were to be matured for a minimum of seven years.

This latest release, is said to deliver notes of pineapple, kiwi, green banana, lime zest, Pot Still spices, baked apple, hazelnut and toasted wood on the nose. Followed by notes of fruit, clove oil, cracked black pepper, vanilla and cinnamon on the palate.

Commenting on the news, Kevin O’Gorman, Master Distiller at Irish Distillers, said: “It is with absolute pleasure that we reintroduce Blue Spot and bring a piece of Dublin’s rich whiskey history back to life. Over the years I have had the honour of collaborating with the Mitchell family, who for generations have celebrated the influence of fine wines on Irish whiskey, as we have reintroduced expressions to the beloved Spot range. I am incredibly proud to celebrate with Jonathan and Robert Mitchell on this historic day as Blue Spot takes its place alongside Green, Yellow and Red Spot, reuniting the whole family once again.”

Blue Spot, will be available later this month from specialist retailers, for a RRP of €80.00.

Posted by Steve Rush

JAMESON LAUNCHES NEW STOUT FINISHED CRESTED BOTTLING

Irish Distillers, has announced the launch of a new limited-edition Jameson Crested expression, made in collaboration with the County Cork based Eight Degrees Brewing.

Jameson Crested Finished in Black Ball Metric Stout Barrels (40% ABV) which is limited to around 10,000 bottles, is said to be a stunning evolution of Jameson Crested, with a rich stout influence married with a luscious creamy texture and lingering finish of pot still spices and malt.

Jameson Crested Finished in Black Ball Metric Stout Barrels

Jameson Crested Finished in Black Ball Metric Stout Barrels, is the next step in an exciting collaboration between Irish Distillers and Eight Degrees, who last year celebrated eight years of adventurous craft beer brewing by releasing a uniquely dark Black Ball Metric Stout finished in Jameson barrels.

Always seeking an opportunity to innovate, Jameson returned the compliment by selecting a special whiskey to mature in the Eight Degrees Brewing’s Black Ball Metric Stout soaked barrels. 

Commenting on the news, Dave McCabe from Irish Distillers, said: “We were delighted when the opportunity arose to create a truly special whiskey. When we were selecting a whiskey to mature in these barrels, Jameson Crested became the obvious choice. It’s higher pot still component and sherry cask inclusion allowed the whiskey to meet the impact of the stout head on, creating a balanced reaction.”

He went onto say: “We filled the casks in November last year and carefully monitored the whiskey’s progress. After about four months of ageing we felt it was just right. The stout influence is prevalent in the taste, complementing the whiskey beautifully. It’s a truly unique liquid, perfect when enjoyed neat, paired with a craft stout, or as part of a spiced cocktail.” 

Jameson Crested Finished in Black Ball Metric Stout Barrels, will initially be available later this month from Jameson’s website and brand home outlets, before launching at the new Dublin Airport shop in Terminal 2 from mid-October. RRP €45.00.

Posted by Steve Rush

O'SHAUGHNESSY DISTILLING COMPANY APPOINTS BRIAN NATION AS MASTER DISTILLER

The O’Shaughnessy Distilling Company, has announced the appointment of Brian Nation as its Master Distiller.

Brian Nation joins the company following his departure from Irish Distillers, where since 2013 he held the role of Master Distiller at the Midleton Distillery, the home of Jameson, Redbreast and Midleton Very Rare.

O'Shaughnessy Distilling Company Master Distiller: Brian Nation

The O’Shaughnessy Distilling Company, which is currently building a distillery in Minneapolis, has said that it’s honouring its family legacy as Irish-American immigrants, and marking its operational beginnings by hiring the former Midleton Distillery Master Distiller.

With an eye on the past and a vision for the future, the company is bringing Brian Nation’s experience and vision to the new family-run company, in a bid to create world-class whiskeys that will bring the O’Shaughnessy spirit to the U.S. and around the world.

Commenting on the news, Brian Nation, said: “I have gained years of distilling experience with some of the best names in the industry and am very grateful for that; but joining the O’Shaughnessy family to build this new brand is the opportunity and adventure of a lifetime for me and my family. I look forward to melding my Irish lineage with a new American experience and crafting a unique collection of whiskeys that people can share and experience together.”

The O’Shaughnessy Distilling Company Distillery, is due to open in summer 2021. 

Posted by Steve Rush