Monday, July 01, 2019

JOHNNIE WALKER BLACK LABEL LAUNCHES NEW LIMITED EDITION ORIGIN SERIES

Diageo, has today announced the launch of a new limited-edition series of Johnnie Walker Black Label bottlings.

Johnnie Walker Black Label Origin Series, which is comprised of four 12 Year Old blended Scotch whiskies, is said to give consumers a guided tour of the whisky producing regions, with each edition delving deeper into the four signature notes of the blended Scotch whisky brand.
Johnnie Walker Black Label Origin Series

Each expression has been produced using whiskies from one Scotch whisky region, to capture the primary flavour characteristics of that particular area.

Johnnie Walker Black Label Speyside Origin (42% ABV) has been produced using whiskies exclusively from the Speyside region of Scotland, from distilleries including Cardhu and Glendullan.

Johnnie Walker Black Label Highlands Origin (42% ABV) has been produced using whiskies exclusively from the Highlands, from distilleries including Clynelish and Teaninich.

Johnnie Walker Black Label Islay Origin (43% ABV) has been produced using whiskies exclusively from the isle of Islay, from distilleries including Lagavulin and Caol Ila.

Johnnie Walker Black Label Lowlands Origin (42% ABV) has been produced using whiskies exclusively from the Scottish Lowlands, from distilleries including Glenkinchie and Cameronbridge.

Commenting on the news, John Williams, Johnnie Walker Global Brand Director said: "The Johnnie Walker Black Label Origin Series has been crafted to help people to discover and explore the distinct flavours profiles of the four corners of Scotland. At Johnnie Walker, we have access to an unparalleled range of fantastic single malts and this collection will be of particular interest to anybody who wants a greater understanding of how our small team of expert whisky-makers craft and balance those distinct flavour profiles to make Johnnie Walker Black Label."

The Johnnie Walker Black Label Origin Series, will be available later this month, from selected Travel Retail stores, for a RRP of £35.00 per bottle.

Posted by Steve Rush