Thursday, August 09, 2018

KNAPPOGUE CASTLE WHISKEY APPOINTS NEW UK AND IRISH DISTRIBUTER

UK and Irish based drinks distributer When We Are Giants, have announced that they have expanded their spirits portfolio, to include the Knappogue Castle Irish Whiskey range.

The company will now be responsible for distributing the Irish whisky range, which is comprised of their 12 , 14 and 16 Year Old Single Malt expressions, throughout the UK and Ireland, with immediate effect.

Knappogue Castle Whiskey gets new UK and Irish distributer

Knappogue Castle 12 Year Old (40% ABV) matured in bourbon casks - Knappogue Castle Twin Wood 14 Year Old (40% ABV) matured in bourbon and Oloroso Sherry casks - Knappogue Castle Twin Wood 16 Year Old (40% ABV) matured in bourbon casks and finished in Oloroso sherry casks.

Commenting on the news, Tony Carroll, European Sales Manager at Castle Brands, said: “Ireland and the UK are key markets for Knappogue Castle Irish Whiskey and we are delighted to have partnered with When We are Giants. Their team has excellent industry contacts and ‘on the ground’ distribution expertise.  This, together with a real appreciation of the history and heritage behind the Knappogue Castle brand, will ensure we become key players in this fast-growing Irish Whiskey market in the coming months.”

Knappogue Castle Single Malt Irish Whiskey is named for the castle that inspired it, but the word itself has a meaning of its own Knappogue (pronounced Nah' Pogue) translates to "hill of the kiss" in Gaelic. The whiskey brand itself is famous worldwide because of the Knappogue Castle 1951 expression, revered by connoisseurs as the oldest and rarest Irish whiskey in the world.

Knappogue Castle 12, 14 and 16 Year Old, will be available across the UK and Ireland, for the respective RRP's of £47,00, £73,00 and £86,00.

Posted by Steve Rush