Monday, May 21, 2018

GORDON & MACPHAIL LAUNCHES THE FIRST BOTTLINGS IN ITS NEW DISCOVERY RANGE

Leading whisky specialist Gordon & MacPhail, has today announced the launch of a new ‘Discovery’ range of single malt Scotch whiskies.

The first expressions to be released within the new ‘Discovery’ range, are bottlings from the Balblair, Tormore, Miltonduff and Caol Ila distilleries, which were matured in Gordon & MacPhail’s own hand-selected casks.

Gordon & MacPhail launch the first three bottlings in its new Discovery range

This latest range of whiskies are grouped and colour-coded under three flavour profiles - ‘Smoky, ‘Sherry’ and ‘Bourbon’. Designed to help whisky drinkers to begin an exploratory journey through the Gordon & MacPhail portfolio.

The launch of the new ‘Discovery’ range, is said to be part of the company’s commitment to strengthen and streamline the brand’s single malt Scotch whisky portfolio, and follows last months relaunch of their ‘Connoisseurs Choice’ range.

Commenting on the launch, Stephen Rankin, Director of Prestige and a fourth-generation member of the Urquhart family, owners of Gordon & MacPhail, said: “We’re proud to be the curators of the world’s most diverse stock of single malt whiskies from over 100 distilleries. We’ve spent several years working to develop this new range for whisky lovers globally. ’Discovery’ offers whisky drinkers the opportunity to begin a journey with us through the Gordon & MacPhail whiskies portfolio. By offering flavour profiles and tasting notes, we want to help the discerning consumer navigate their choices with confidence, beyond their usual malt.”

The additional Gordon & MacPhail ‘Distillery Labels’ and ‘Private Collection’ ranges, will be revealed to consumers in the summer and autumn respectively. The launch of the next ‘Generations’ release is yet to be confirmed.

The new Gordon & MacPhail ‘Discovery’ range bottlings, will be available later this month from specialist retailers, with prices starting from £49.95.

Posted by Steve Rush