Thursday, April 13, 2017

BASIL HAYDEN'S LAUNCHES NEW STRAIGHT RYE WHISKEY EXPRESSION

Beam Suntory has announced the launch of a new limited edition rye whiskey expression, from its Basil Hayden’s brand.

Basil Hayden's Kentucky Straight Rye Whiskey (40% ABV) was produced using four year old traditional rye whiskey, which was then dumped out and further aged for an additional seven years in newly charred quarter cask oak barrels.
Basil Hayden's Kentucky Straight Rye Whiskey

Inspired by its high rye bourbon, this is the first ever addition to the award-winning Kentucky based brand. Basil Hayden's bourbon has long been known for its trademark spicy finish, resulting from the use of twice as much rye as traditional bourbons. This new release is said to be a natural progression for the brand.

Commenting on the news, Rob Mason, Vice President of Bourbon at Beam Suntory, said: "The spicy character of rye has always been a signature part of what makes Basil Hayden's special, so creating a rye whiskey was a natural fit. This limited-edition release gives our fans a chance to experience everything they love about Basil Hayden's Bourbon -- its spicy character, smoothness and approachable nature -- in an interesting rye whiskey expression."

Basil Hayden's Kentucky Straight Rye Whiskey, will be available later this month from specialist retailers across the US, for a RRP of $44.99.

Posted by Steve Rush