Monday, May 09, 2016

BELL'S WHISKY LAUNCHES COMMEMORATIVE DECANTER FOR QUEENS 90TH BIRTHDAY YEAR

Diageo has announced the launch a limited edition Bell’s ‘Royal Birthday Decanter’ to celebrate the Queens 90th Birthday year.

Bell’s Royal Birthday Decanter (40% ABV) contains Bell’s standard blended whisky, which has been filled into a decanter which adopts a sleek, fresh look and includes a royal blue sash complete with a gold pin, made from genuine gold leaf, of the brand’s founding father Arthur Bell, along with an image of The Queen.

Bell's Royal Birthday Decanter

Limited to 1,000, the decanters have been produced by Wade, a market leader in the production of high-quality ceramic products.

Commenting on the launch, Lauren Wahlhaus, Bell’s Brand Manager, said: “As the nation comes together to celebrate The Queen’s 90th Birthday, Bell’s is honoured to show its admiration and respect to our nation’s longest reigning monarch by creating an exclusive, limited edition ‘Royal Birthday Decanter’. With only a small number produced and a strong cohort of existing collectors eagerly awaiting this release we expect it to be a highly sought after item.”

The Bell’s Royal Birthday Decanter, will be available from the 16th of May, from specialist retailers for a RRP of £80.00.

Posted by Steve Rush