Not only did 2014 bring a wealth of visitors to Buffalo Trace, it also brought a number of major awards. The Distillery was named “Distiller of the Year” at the International Wine and Spirits Competition, “Brand Innovator of the Year” by Whisky Magazine at its Icons of Whisky America Awards, and its William Larue Weller Bourbon and Sazerac Rye 18 Year Old Whiskey won second and third finest whiskies in the world respectively, by the esteemed Jim Murray’s Whisky Bible.
|Buffalo Trace Distillery has seen a 145% increase in visitors since 2009|
Commenting on the record visitor centre numbers, Meredith Moody, Marketing Services Director at Buffalo Trace, said: “We are so happy we’ve been able to meet so many new friends from across the world as they’ve stopped by to see us and take one of our five complimentary tours. In addition to offering a wide variety of tours, we have also added to our special events over the last few years, including our “Legends” dinner series, and other opportunities throughout the year to learn about our brands and our heritage. We have at least one special event about every month, so there’s something for everyone here at Buffalo Trace!”
To cope with the growth in visitor numbers, Buffalo Trace has started a vertical expansion on its visitor centre. Repurposing an additional 5,500 square feet above its current footprint to include an additional tasting area and meeting and event space. The expansion is due to be completed by May this year.
Source: Buffalo Trace Distillery